How can I boost My Presence in AI Search?

The following are some simple action items to take in boosting your website rankings with AI search.

  • Use clear headings, bullets, and FAQ sections to make content easily skimmable and accessible to AI tools.

  • Keep content updated and add fresh, authoritative insights with supporting data or external links.

  • Make sure structured data like schema markup (JSON-LD), meta tags, and descriptive page titles are present and error-free.

  • Check website crawlability, avoid blocking AI crawlers in robots.txt, and ensure pages load quickly on mobile and desktop.

  • Create question-based content—directly answer common queries and provide comparison tables where relevant.

  • Feature an up-to-date FAQ or summary box on major pages.

  • Build backlinks and get your site mentioned in reputable places (news, local directories, expert roundups).

  • Monitor visibility by searching for your brand/content in AI chatbots and fixing inaccuracies with updated content.

  • Test technical SEO—fix broken links, duplicate content, and mobile usability issues.

  • Use long-tail, conversational keywords throughout your site—AI prioritizes these in chat responses.